Food & Beverage Development

RESTAURANT

PRIVATE CLUBS

HOTEL F&B

BAR & NIGHT CLUB

FOOD HALL

RETAIL RESTAURANT

Jenjuice Hospitality operates at the intersection of food, beverage, design, and culture, crafting dynamic concepts that inspire and connect.

We collaborate with entrepreneurs, developers, and brands to create unforgettable dining and hospitality experiences. Headquartered in New York, Jenjuice Hospitality works globally, drawing inspiration from culinary hubs like Toronto, Paris, Bangkok, Argentina, and beyond. Our expertise spans concept creation, kitchen design, branding, and guest experience mapping—bringing bold ideas to life with creativity and purpose.

LUXURY RESIDENTIAL AMENITIES

Let us deep dive into your world of luxury living by creating a Food & Beverage experience where comfort meets sophisitication.

BARS

Unwind in style in our premium bars, offering exquisite drinks in a vibrant ambience.

FOOD HALL

Indulge in our curated Food and Beverage spaces where every detail matters

HOTEL F&B

Every detail of hotel F&B spaces is crafted to immerse guests in unforgettable experiences, from room service to rooftop bars, three-meal restaurants, nightclubs, and spas.

RESTAURANTS

Savor gourmet flavors in our restaurants, where culinary artistry meets exceptional service. From concept, menu development to mangement.

Our Services

  • CONCEPT DIRECTION – F&B  Positioning, Guest Experience Mapping, Service Style, Operational Approach
  • FOOD – Menu Development, Food Costing, Culinary Research 
  • BEVERAGE – Cocktail, Wine  & Beer Program, Mixologist Curation 
  • SPATIAL PLANNING – FOH & BOH Layout
  • PRESENTATION – Concept Deck, Business Plan, Financial Pro-Forma
  • STRATEGY – RRR (Rebrand, Reposition, Redesign), Operational Improvement,  Turnkey Solution
  • R&D – Market Study Research, Site Programming
  • FINANCIALS- Pre-Opening Budget, Revenue Forecast, Operational Schedule,  Labor Cost
  • Kitchen & Bar Design
  • SOP Creation
  • Menu & Recipe Creation and Costing
  • Training – BOH
  • Design Co-ordination with select Interior Designer
  • Interior Styling, and Decoration
  • FF&E Selection
  • Purchasing Advisory
  • Project Timeline and Mgmt
  • Brand Identity – Storyboard, Logo Design
  • Menu Presentation
  • To-Go Packaging, and Merchandising
  • Private Label 
  • Sourcing of all OS&E
  • Tabletop – china, glass, silver and serve ware
  • Uniform
  • Linen
  • Private Label 

TASK FORCE – -Food & Beverage Taskforce, Pre-Opening Management Support  

SOP CREATION – SOP (Standard Operating Procedures ) for FOH & BOH, Recipe Standards, Company Culture Development

STAFFING – FOH & BOH Staff Hiring, Training, Mass Onboarding, HR Assessment 

RECRUITMENT –  Executive Hospitality Positions include General Manager, Director of Food & Beverage, Executive Chef 

OPERATIONAL ASSESSMENT 

FINANCIALS – Financial Oversight & Guidance

HOSPITALITY TECHNOLOGY – User friendly, touches guest experiences, labor and cost-saving technology for streamlined BOH operations

SYSTEMS – Template creation & training for functional FOH & BOH daily operations

PEOPLE & SERVICES – Management recruitment, hiring, training, union relations, labor contract negotiations, coaching & mentoring

  • PLANNING – Concept, Design, Culinary Direction, Costing, Rentals and Set-Up/ Breakdown
  • SPECIAL EVENTS – Dinner Series, Pop-Up, Chef-Driven Dinners, Corporate Events, Social Gatherings, New Year’s Eve, Fashion & Beauty Launch, Art 
  • CATERING – Food & Beverage sourcing, selection and costing
  • F&B Events calendar development
  • POP-UP activation and collaboration mgmt from A to Z
  • Marketing advisement 
  • Brand & Restaurant Partnerships
  • Curate Live Music and Selection

Testimonials

“Yip’s experience in the culinary and hospitality industry spans over two decades, having worked with owners, operators, and developers as partners and consultants in various projects throughout the hospitality industry. Collaborations have included ground-breaking hotels such as Gramercy Park Hotel, Delano Hotel, and Mercer Hotel. She has also worked directly with celebrity hoteliers and restaurateurs including Ian Schrager, Geoffrey Zakarian, Andre Balazs, and Jean-Georges Vongerichten.”
Hotel Management Magazine
Hotel Management Magazine
" It's like a dream team." said Ian Schrager. "Alan Yau is brilliant, a true artist, People can't get into his restaurants in London. And Jennie knows the New York market and knows how to run a restaurant."
Ian Schrager
Ian SchragerCEO of Ian Schrager Company
"When I need clarity of thought, impactful decision-making, and deep industry experience, with more than 7 projects over the last 12 years, Jennie Yip is the hospitality consultant of choice.”
Jim McPartlin
Jim McPartlinChief People Officer at Highgate & Forbes Travel Guide
Jennie is a global thinker, strategist and creative partner. Her experience and understanding the big picture allow her to simultaneously think through details and the conceptual master plan. I loved working with her at the Mercer and appreciate her positive attitude - always a consummate professional.
Serena Lightner
Serena LightnerHospitality Consultant NYC/ London
"Jennie is truly a professional in anything she touches as per her past experiences in top hotels restaurants & person to person connections. Great personality & easy to work with."
Iran Issa-Khan
Iran Issa-Khan Photographer
"Her no-nonsense professionalism and drive to do the best by her clients – along with just being a pleasure to work with – make her the go-to hospitality consultant. I would recommend Jennie to anyone who is opening a restaurant or hotel or has a business that needs a renovation or a fresh marketing approach."
Samantha Crasco
Samantha Crasco Interior Designer
"Transplanted New Yorker Jennie Yip has crafted a clever response called BUCK15. One part bar, one part art gallery, and two parts living room, for the "in the know" Miami locals only."
Vanity Fair
Vanity Fair
"I enjoyed working with Jennie very much! An elite in the hospitality industry- best advisor you could hired to take your business to another level."
Jean-Pierre D.Singh
Jean-Pierre D.SinghAstor Lifestyle
Jennie has a superior ability to utilize all of her resources to seek innovative solutions for Knickerbocker Hotel’s food and beverage outlets. Excellent partnership support, and very level headed with continued focus on the goal/ task at hand.
Grant Hewitt
Grant HewittVice President of Beverage, Loews Hotels
When you think of a truly forward thinking visionary with impeccable style and design abilities & As well as the “know how” to create incredible experiences at every level in restaurant/lifestyle/hospitality… you think of Jennie Yip! I was personally blessed to be a partner of Jennie Yip and watch her tirelessly create and then hands on manage what many said was “the greatest Chinese Restaurant of its time” Miss Yip Chinese Cafe in 2008, Lincoln Road… from an unstoppable Master Chef, to Jennie’s incredible styling and design… Miami got to see what Jennie’s vision was about...
Roy PerlmuterPresident of Ayurvedic Natural & Oral Health Care

Jenjuice Hospitality

Restaurant and Hospitality Consultancy

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